8 Ways To Use Neon Signs & Artwork Inside Your Retail Store

8 Ways To Use Neon Signs & Artwork Inside Your Retail Store

In the bustling world of retail, the competition is fierce. Standing out from the crowd requires innovation, creativity, and a keen understanding of your clientele. One proven method to enhance your retail space and attract more customers is through the strategic use of neon signs and artwork. Neon displays, with their vibrant colors and eye-catching designs, can add a unique flair to your store, making it an unforgettable shopping destination.

1. Branding and Identity

Neon signs can play a pivotal role in showcasing your brand's identity and ethos. A well-designed, high-quality neon sign featuring your logo or store name can draw in customers from afar and leave a lasting impression.

Outdoor Signage

Outdoor neon signage can make your store more visible and inviting, enticing passersby to step inside. By illuminating your brand prominently, it asserts your presence in the commercial landscape, creating a beacon that's hard to miss.

Indoor Signage

Indoor neon signs can reinforce brand recognition and create a stunning visual impact. Placed strategically, they can become a popular selfie spot, giving you free marketing as customers share their experiences on social media.

2. Product Highlighting

Neon signs can serve as a powerful tool for product highlighting. For instance, a neon sign shaped like an ice-cream cone can draw attention to your dessert range, triggering impulse purchases.

3. Message Conveyance

Neon signs can be used to communicate engaging, memorable messages. Whether it's a quirky quote, a fun saying, or a unique tagline, a neon sign can add personality to your store and resonate with your customers.

4. Ambiance Creation

Neon signs can dramatically transform your store's ambiance. The radiant glow of neon can create an intimate, warm atmosphere, making your customers feel comfortable and relaxed. You can also use neon signs seasonally to celebrate special events or holidays.

5. Inspirational Messaging

An inspirational quote or a positive message displayed in neon can uplift your customers' spirits, enhancing their shopping experience. It's a subtle yet effective way to connect emotionally with your customers.

6. Charm Factor

Neon signs can add a dash of charm and cuteness to your store. Think of playful messages or adorable graphics that can melt hearts and prompt customers to take pictures, generating buzz on social media.

7. Instagrammable Spot

In the age of social media, creating Instagram-worthy spots in your store can drive foot traffic and boost your online presence. A neon sign against a striking background can serve as the perfect backdrop for customer photos.

8. Creativity Unleashed

Don't limit yourself to conventional neon sign designs. Explore the possibilities and let your creativity shine. Neon signs can be elegant, romantic, or edgy - the sky's the limit!

No matter which way you choose to incorporate neon signs and artwork in your store, remember to keep your brand's identity and your customers' preferences in mind. Neon signs are not just about aesthetics; they are a strategic tool to enhance your brand's visibility, create a memorable shopping experience, and ultimately boost your sales.

If you're looking to revamp your retail store with custom neon signs, reach out to us for a free consultation. At Voodoo Neon, we're passionate about creating vibrant experiences that resonate with your brand and captivate your customers.

"Neon signs have the power to transform a retail space into an unforgettable shopping destination." – Chris Diprose, Voodoo Neon

Make your retail store shine bright with our custom neon signs at Voodoo Neon.
Back to blog
Chris Diprose - Author, Interior Designer and Neon Sign Consultant

Chris is our subject matter expert whose vast experience in helping business owners and individuals with a neon sign designed specifically for them.

With over 20 years experience in online he has worked with many businesses.

Founder of Voodoo Neon, Chris is our resident expert.

He also helped setup Neon By Design.